For almost as long as humans have been walking on this Earth, we have used hats. Whether they be for protection from the elements (with or without cat ears), for symbolic purposes, or simply for fashion, hats still remain an important part of our wardrobe to this day. Some historical figures are even well remembered for their hats, like Jackie Kennedy’s pillbox hats, or Abe Lincoln’s stovepipe hat. Today’s little bit of railroad history is an unofficial railroad timetable distributed by a hat salesman in Oneida, New York. The subject has come up on this blog before, where I have admitted my love for unofficial timetables.
If you ever wondered why many railroads began explicitly printing “Official Timetable” on their publications, it was certainly in response to the practice in the later 1800s and early 1900s for local businesses to distribute self-made timetables for the nearby train station with an ad for their shop on the other side. The marketing concept is both effective, and still commonplace today. If someone has something that is functional and useful that they will have close by that has your ad on it, there is a higher likelihood that when that consumer needs something, they will turn to you. Whether it be the unofficial timetable of yesteryear, or the box of matches (although not quite as common these days), fridge magnet, or wall calendar of today, all of these products are useful but also make you remember a particular business.
Although I try to focus my collection on the Harlem Division, it was hard for me to resist this purchase. Beyond my love for unofficial timetables, this card was probably the most quirky examples I had ever seen. And how can one say no to a cute puppy hiding in a hat? If I was looking for a hat in Oneida, surely I would have purchased one from Mr. Stone!